Enough with the traditional service models. Make predictable recurring revenue every month!
join the group of people who have learned the subscription secrets and are making between 5 to 6 figures every single month.
Not a launch formula. Not a mastermind. Not a “challenge”. Put your business on autopilot and sell every day, with freedom and predictability.
Approved by 100+ companies
You don't have a business...
You have a job!
Hey there you, who’s probably checking emails between client calls right now…
You know that sinking feeling, right? The one where you’ve just wrapped up a big project and suddenly realize: “Crap, I need to find another client ASAP or I can’t pay rent next month.”
You’re lying to yourself if you think hustling 80-hour weeks is “success.” It’s just glorified burnout…
Ever feel like you’re trapped in some twisted version of “Groundhog Day” where you keep living the same freelance nightmare over and over?
This isn’t “business”, it’s a prison. And the worst part? You built it yourself.
Let’s get real for a second. Traditional service models are like that ex who keeps promising to change but never does.
Sure, they *work*… technically. But at what cost to your sanity?
Your daily reality probably looks something like this:
Endless Hustle
Always grinding for the next project, which is exhausting and makes you feel stuck in a never-ending cycle.
Client Juggling Act
Trying to juggle a bunch of clients is a total mess, and you can’t give anyone the attention they deserve.
Price Wars
It’s a race to the bottom with project prices, and you’re left wondering why you’re not making real cash.
Chasing One-Offs
You’re stuck chasing one-off jobs so your money comes and goes like a bad fling.
Income Rollercoaster
One minute you’re drowning in work, and the next you’re broke... like a rollercoaster!
Feast or famine
Clients come and go like in a flash, making it impossible to build solid relationships.
Payment Stress
Constantly stressing about when you’ll get paid, leaving you on edge all the time.
Growth Struggles
Every new client feels like a mountain to climb as you have to put in so much effort.
Upselling Headaches
Once you finish a project, trying to get clients to buy more feels like pulling teeth.
How soul-crushing it is to feel like you've been held hostage by a client just because of their fat checks?
Have you ever lost a major client that represents more than 30% of your income?
That feeling of panic is enough to keep you up at night, isn’t it?
Your high-paying clients own you and you know it. They call, you jump. When do you start calling the shots?
And let’s not even talk about those nightmare clients who think their $2,000 project means they own you 24/7.
(No Karen, I can’t “just” redesign the entire website at 11pm on a Sunday because you suddenly don’t like blue)…
Why are you still gambling with your income?
You’re one missed payment away from panic.
You’re scared to raise prices because deep down, you know clients see you as replaceable.
What if there was another way? What if you could lose a client and not even notice?
Imagine waking up to payment notifications pinging on your phone instead of client emergencies…
What if you could actually plan your income months in advance? Crazy, right?
Well, not anymore!
Enough from being one client breakup away from financial disaster. Enough renting out your time to clients who treat you like a vending machine.
Join the group of people who have learned the subscription secrets and are making between 5 to 6 figures every single month.
And this is not a course made by those “coaches” who only sell online courses because they have never made real money in their lives. You can actually make your business runautomatically and sell your services every day.
Many people already have both freedom and predictable recurring income, and you can too!The "before and after" you've been dreaming about is waiting for you to take it!
Before subscriptions
(aka your life right now)
- One month overwhelmed with work, the next scrambling to find clients
- Inconsistent cash flow leads to stress and uncertainty (Hello anxiety, my old friend)
- Losing a single high-paying client feels like a disaster. (Apocalypse-level panic)
- High-paying clients often think they "own you" because their check was fat. (The invisible leash is real)
- Agencies and freelancers are forced to compete on price, not value. (Race to the bottom, anyone?)
- Every project requires writing proposals, countless meetings, educating prospects, and creating bespoke solutions. (Groundhog day from hell)
- No repeatable process means wasted time and resources. (Reinventing the wheel for the 47th time this month)
- Growth limited by the number of hours you can work or the team you can manage. (There's only one you!)
- Constantly chasing new clients to fill the pipeline. (Like a dog chasing cars)
- Anxiety over delayed payments, scope creep, and unpredictable client behavior. (The freelancer's unholy trinity)
- No competitive advantage or recurring revenue streams to protect your business. (One strong wind and you're toast)
After subscriptions
(aka your future life)
- Clients pay every month, creating steady, predictable cash flow
- No more chasing payments or worrying about gaps in income.
- Clients stay longer because subscriptions build long-term relationships.
- No longer held hostage by high-paying clients demanding unreasonable changes. (Bye, Karen!)
- Clearly communicate value, eliminating the need to compete on price. (Premium vibes only)
- Systemized delivery allows you to scale infinitely without working more hours, everything on autopilot. (Work smart, not hard... finally!)
- Automating and delegating tasks frees up your time to focus on growth. (Or Netflix, we don't judge)
- More time to focus on creative work and strategic growth instead of sales panic. (Remember why you started?)
- Recurring revenue brings peace of mind and focus on what matters
- A repeatable system ensures consistent quality and faster delivery. (Like a well-oiled machine)
- Clients see you as an authority in your niche, not just another option. (The expert has entered the chat)
When you sell subscriptions, there are no favorites because all clients pay the same. So when you lose one, it won't make a big difference to your revenue. It's liberating!
Subscriptions are great because they just work!
I mean… who doesn’t want:
Predictable income every month?
Like getting a paycheck but without the boss
To stop chasing new clients all the time?
Seriously, it's exhausting and frustrating
To lose a client and don't even feel it?
Plot twist: losing clients can actually be a no big deal
Hundreds of people have already switched to the subscriptions model, and are making a lot of money with it already.
"Ok, but who are you and why should I care? ”
I’m Thiago de Carvalho
I am a husband, father, agency owner, entrepreneur, mentor, and teacher who loves business, growth, and success.
Now, why should you listen to me?
Because someone who's created a company from scratch that now makes multiple 7-figures in Annual Recurring Revenue might have something valuable to share, right?
What’s even more amazing is that the whole revenue came from selling low ticket products, priced around $500.
We’re proud to be the leading subscription-based design services, dedicated to serving agencies all over the world.
And the best part isn’t even the money, it’s the flexibility I’ve got now. I can spend time with my family more and make awesome memories together. I don’t even hang around with my laptop anymore during my trips.
I finally picked up my guitar again after it sat around collecting dust for ages!
I started a business as a side gig and turned it into a successful company that makes 7-figures per year. All of that by productizing services, creating scalable subscription models, and leveraging automation, delegation, and outsourcing.
Now, I help freelancers, agency owners, and service providers do the same, so they can stop trading time for money and build a business that runs without them.
"So you're going to tell me you're the only one who knows about productized services?"
Not at all!
While it’s still a blue ocean, flat-fee services have been around for a while.
Dan Norris, for example, built his reputation on a similar model, and many others are making millions in recurring revenue with this exact approach.
But you’ll want to learn from me specifically because…
➡️ I’ve been working with subscription models since 2018. That means even before the pandemic forced people reinvent themselves working remotely, I was already making 10x more money than when I had my own agency.
➡️ My method has been battle-tested, not just on myself, but also on others who learned from me. And now, I will teach you the exact same strategies that worked for me.
➡️ Most of those solopreneurs that tried building on a subscription model vanished! They cannibalized each other, tarnished the subscription model with their low-quality delivery and poor customer support…
And I’m still standing!
Not only my company has been growing every year, but everyone else’s that I taught too! And the same principles that I used to build my subscription service can be applied to any other service out there.
"Ok, but your company is already established! I'm just starting!”
Stop crying! Here are some results from students who put the method into practice and made money within the first sessions of the program!
Max got 27 sign ups sending one single email! (Not a typo – ONE email)
Liz was above $8,100/month just within 3 months! (Recurring revenue, baby)
Tamara hit $9,087/month with only 13 clients! (Math nerds: That’s $699 per client)
Let me ask you a very important question: How many people are knocking on your door to buy from you right now?
How many of them wouldn’t just buy it immediately if they didn’t have to pay a high-ticket price for what they need?
Subscriptions are self-sufficient. Still, at the very least, they’re the entry product, an invitation for your customer to get to know your work better, so they can be introduced to your high-ticket services.
And, while they’re making up their minds, your subscriptions are bringing in new customers and getting your brand in front of more and more people.
"Ah, but it's easy for you... You're well known in the industry”
Oh yeah? Let me give it to you straight:
I started my company as a side gig, all while holding down a 9-to-5 job at a big corporation. I’d get home after work and find clients and deliver the work right after dinner.
After a long day at the office, I’d head home, hunt down clients, and get to work as soon as dinner was over. I was a complete unknown: zero reputation, zero recognition.
So why did people buy from me?
Because I sold the value of the subscription model. It’s a no-brainer, as people pay a monthly fee, and can come and go as they please. Low friction, high value. And mainly because it was highly affordable!
"Alright, I'm almost convinced... But how can I even get started?”
You will never be left wondering what to do again.
This is the biggest pain in the industry. Client after client after client, you never know if you’re heading in the right direction…
You spend time on meetings, cry for them to send you the content, make reels (you even danced because someone told you it was a good idea), but that thought just won’t leave your head: “Okay… but am I doing the right thing?”.
We’ll take you by the hand…
And we will show you, step by step, how to create, sell, deliver and scale your subscriptions. It’s a lot of hard work, true, but it’s that simple!
Thiago's mentorship saved my life!
From our very first meeting, Thiago took the time to understand my strengths and areas for improvement.
His guidance and support have been invaluable in my personal and professional growth. The mentorship paid for itself within weeks!
– Guett Ceita
Here's the secret sauce: what you get when you join Subscription Secrets:
- Session 1: Mindset shift, Mastery, and Market Positioning (Where we reprogram your brain from “freelancer” to “business owner”)
- Session 2: Pricing, Packaging, and Profit Plans (Aka how to actually make money without working 80 hours a week)
- Session 3: Sales, Systems, and Subscription Success (Turning your expertise into a product people will fight to buy)
- Session 4: Marketing, Magnets, and Momentum Building (Because if they don’t know about you, they can’t give you money)
- Session 5: Delivery, Dynamics, and Scaling Strategies (How to deliver consistently without losing your mind)
- Session 6: A bonus session to help you even more on this journey (You’ll be able to bring up questions from any stage of the process)
Subscription secrets is not just another productization course. It’s a whole work and life philosophy. The entire program was designed so that you master each of the important areas for the success of your services in a subscription model.
Approved by 100+ companies
So, is this for me?
Well, it depends...
The Subscription Secrets program is for you if:
- You're looking to transition from hourly or project-based work to a recurring revenue model. (Tired of trading time for money)
- You already have an established business and have sold something online. (Not your first rodeo)
- You want to scale your operations and create predictable income streams. (Ready to level up)
- You want to package your expertise into a subscription-based offer. (Productize all the things!)
- You have a proven track record of taking action. (Doers only!)
- You need quick feedback and support to make decisions. (No more guessing games)
- You're ready to take action on high-impact activities. (80/20 rule for the win)
The Subscription Secrets program is NOT for you if:
- You're a complete beginner just starting a business. (We need something to transform first)
- You're a slacker, who won't implement the knowledge. (This ain't Netflix)
- You just want to consume content without taking action. (Content consumers need not apply)
- You need basic digital guidance or fundamental business education. (This is the advanced class)
- You want a "get-rich" scheme without any hard work. (Sorry, no magic pills here)
- You're interested in joining because you've got a lot of money but won't implement anything. (We want results, not dust collectors)
- You have a small hobby-based business (like Jane that sells ten knitted dolls a month for five dollars each on Etsy)
Why the Subscription Secrets program is different from everything you've seen (and tried) out there?
Other courses, methods, and mentorships create a mixed bag of things for you to get involved, it’s exhausting.Subscription secrets focuses on one thing only: turning your services into products to be sold as a subscription.
Goodbye project-based work, so long pointless meetings and scope creep!
Here's what you'll get when you join Subscription Secrets
- Six group meetings: Every other week we will have strategic meetings in a format where you can ask specific questions about your business. (Personalizing this to YOUR situation)
- Action plan: You will learn to create, sell, deliver, and scale your services as a subscription. (No guesswork)
- Access all recordings for 3 more months after you've completed the program: If you're unable to join on the scheduled day/time, you can catch up later. (Flexibility for busy entrepreneurs)
- Missed it? Not a problem: If you miss one of our sessions, you can join the next group. (We've got your back)
- Exclusive support: 24/5 you can send doubts, questions, and inquiries in the private group and receive personalized help for your situation during the program. (Like having me on speed dial)
Approved by 100+ companies
"Ok but what if I have questions?"
You’ve got questions? We’ve got answers.
When does the Subscription Secrets program start?
I don't have clients yet. Is the Subscription Secrets program for me?
Will the live meetings be recorded?
For how long will I have access to the meeting recordings?
You’ll have access to all recordings for 3 more months after you’ve completed the program. If you’re unable to join on the scheduled day/time, you can always catch up later.
I'm alreasy busy and overwhelmed... Will this add more complexity?
I've already got some sort of subscriptions going on. How will the program help me?
Some of our clients already have some kind of subscription services running. If you already have a subscription-based service, you will get very valuable insights, and with just those, you can significantly increase your revenue. It’s not just that! By observing how Thiago de Carvalho conducts and delivers the program, one gold nugget you get might just change your whole business.
Why is your program different?
We focus on scaling without burnout. Different from the “get rich quick” courses out there, you’ll learn how to systematize recurring revenue while keeping service quality high. Clients average 40% profit margins within 6 months, but it varies from person to person.
This feels like a generic template... Will it be tailored to my niche or unique challenges?
Have you ever built a subscription service yourself? Why are you the expert?
You use phrases like ‘six figures in 6 weeks’... it smells like a scam.
We focus on realistic growth: most hit 5k to 8k/month in 3–6 months. The “six figures” claim is based on annualized revenue (e.g., if you get 15 clients per month paying $599/month, which is a very conservative target, you get almost 110k/year).
Does the application guarantee my access to the Subscription Secrets program?
Action time: What's it gonna be?
That’s it! I have nothing more to say to you. If you’re not convinced, that’s fine. I’ll let the hundreds of clients I’ve helped speak for me instead…
If you feel exhausted from chasing clients, yet still broke at the end of the month, when will you admit your business model is broken?
You’re facing a completely different work philosophy. A new solution to the same old problems… you’re witnessing the emergence of a new market segment.
I want you to understand that you are one decision away from achieving results just like mine, and of many others out there. What is still holding you back?
Ready to change your business forever?
Approved by 100+ companies who are probably doing better than you right now
We cannot guarantee your success or earnings with our ideas, tools, or strategies. Nothing on this page or in our content promises results or future income. We do not offer professional advice on legal, medical, tax, or other matters. Any financial figures mentioned are hypothetical and not average earnings. Please consult with your accountant, lawyer, or advisor before making decisions that could affect your lifestyle or finances. By joining the program, you accept full responsibility for your choices and outcomes and agree not to hold us liable for any decisions or results.